Messages of Hope is a new initiative offered in partnership between Lifewise, the only provincial organization in Newfoundland and Labrador (NL) created by and for individuals living with mental health and addictions issues, and the Government of NL via Bridge the gapp, NL’s go-to website for mental health, substance use, and addictions information and resources. Created to support people on their mental health journey, Messages of Hope involves signing up to receive encouraging messages via email for a month with the option to continue for longer. People who sign up receive an inspirational quote or an encouraging message from someone with lived experience in mental health and substance use. Prior to its official launch, Lifewise conducted a pilot that made a meaningful impact. Over 150 participants enjoyed 30 days of inspiring and uplifting messages from trained Lifewise Peer Supporters. Many shared that these daily reminders of hope, resilience, and encouragement helped them feel connected, supported, and motivated during challenging times. Messages of Hope was officially launched in February, 2025. This presentation will summarize the project’s lifespan, from idea to implementation, highlight key evaluation metrics and impact measures, and discuss next steps. The presenters will also identify solutions to challenges experienced prior to launching this e-mental health initiative. The road to feeling well is not always an easy one. Messages of Hope is here to remind people that they aren’t walking it alone.